Joe Romualdi
Joe Romualdi is the founder of Casa Pulita and the visionary behind ASAP, the Aging at Home Support and Advocacy Program. His work is rooted in compassion, trust, and a deep personal commitment to helping seniors live with dignity, safety, and independence in the place they love most: home.
After a long career in law enforcement, where he spent decades protecting others and advocating for vulnerable people, Joe carried that same calling into the next chapter of his life. What began as a business built on service and integrity grew into something even more meaningful: a mission to stand beside seniors and their families during some of life’s most important and vulnerable moments.
Joe is known for his warm heart, strong sense of responsibility, and genuine care for people. He understands that many seniors are not just looking for services, they are looking for reassurance, respect, connection, and someone they can trust. That understanding is at the center of everything he has built. Through Casa Pulita and ASAP, Joe has created support systems that are not only practical, but deeply human.
His advocacy for seniors comes from a place of sincerity and purpose. He believes older adults deserve to be heard, protected, and supported with compassion, not treated like a number or an afterthought. Whether he is helping families find trusted resources, building programs that promote safety and wellness, or simply making sure a senior feels seen and cared for, Joe leads with empathy and heart.
Under his leadership, Casa Pulita has become more than a cleaning and concierge company. It has become a trusted source of comfort, reliability, and community support. ASAP reflects Joe’s larger vision: a world where seniors can age at home with confidence, families can have peace of mind, and care is delivered with dignity, kindness, and respect.
For Joe, this work is personal. It is about giving back, protecting those who once cared for others, and making sure no senior feels forgotten. His mission is simple but powerful: to be a strong advocate, a trusted voice, and a compassionate presence for seniors who deserve the very best care and support.
Campino is a vibrant and sociable 19-year-old Moluccan Cockatoo, born on July 1st, 2004. He was originally raised by a loving Italian family in Vaughan, who provided him with a warm and nurturing environment. Campino loves to show off his beautiful crest and enjoys interacting with his human companions. Whether he's entertaining with his playful antics or chattering away in his melodic voice, Campino is always the life of the party. His outgoing personality and affectionate nature make him a beloved member of any household.
Campino was named after the Italian candy due to his similar coloring and sweet personality. His vibrant pink plumage and lively demeanor make him a standout in any room. In December 2018, Campino found his forever home with Casa Pulita’s owner, Joe, where he quickly captured the hearts of everyone he met. Known for his affectionate nature and charming antics, Campino continues to bring joy and laughter to all those around him. His playful spirit and endearing qualities make him a cherished member of the Casa Pulita family.
Due to Campino’s sensitive and delicate respiratory system, Casa Pulita was determined to produce effective and bird-friendly cleaning products that would not harm the health of their feathered companions. They found that many traditional cleaning products contained harsh chemicals that could be harmful if inhaled by birds. Therefore, Casa Pulita took it upon themselves to create a line of bird-friendly cleaning products that were safe and non-toxic for their avian friends.
After months of research and development, Casa Pulita successfully created a range of cleaning products that were specially formulated to be gentle on birds' respiratory systems. These products were free of harmful chemicals and fumes, providing a safe and healthy environment for Campino and all of the other birds at Casa Pulita. You see, if its safe enough for CAMPINO, it is safe enough for your BAMBINO.
Thanks to their dedication to the well-being of their feathered residents, Casa Pulita was able to ensure a clean and safe living space for all of their avian companions. Campino, with his sensitive respiratory system, thrived in this environment, thanks to the bird-friendly cleaning products developed by Casa Pulita.
You can say that thanks to Campino, all of Casa Pulita’s clients, customers, staff and their fur and feathered babies (FIDS) are now safe from the diseases and respiratory problems that household cleaning products are known for.